JK Cement Ltd has officially commenced work on its new greenfield cement plant in Jaisalmer, Rajasthan, with a groundbreaking ceremony on September 5, 2025. 

This project, which involves a massive investment of Rs 3,000 crore, is part of the company's strategic expansion to bolster its national footprint. 

The facility is being built on a 525-acre land parcel and is expected to be completed by early 2027.

The location was chosen for its strategic advantages, including easy access to abundant limestone reserves and proximity to key markets in Rajasthan, Gujarat, and Haryana. 

The new plant will feature modern waste heat recovery systems, emphasizing the company's commitment to sustainability and reducing its carbon footprint. 

According to Raghavpat Singhania, Managing Director of JK Cement, the plant is not just an expansion of production but a move to create new opportunities for employment and skill development in the region.