Carlsberg India has unveiled plans to invest Rs 1250 crore across three Indian states. 

The investment aims to expand production capacity, strengthen distribution, and introduce new product offerings. 

India’s beer market, particularly the premium segment, has been growing steadily, driven by changing consumer preferences, urbanization, and a youthful demographic. 

This announcement underscores Carlsberg’s long-term commitment to the Indian market, which is witnessing rapid growth despite regulatory challenges in the alcohol sector.

The expansion will also generate employment and contribute to local economies, while reinforcing India’s role as a critical growth market for global beverage companies.