Accor has signed a Novotel-branded hotel project in Vrindavan, Uttar Pradesh, with operations scheduled to begin in 2029.

The hotel will be developed under a management agreement model.

The project will add to Accor’s mid-scale hospitality portfolio in India.

Vrindavan has seen rising tourism and pilgrimage-led hotel demand in recent years.

The development is part of Accor’s broader expansion strategy in tier-II and religious destinations.

Company : Accor

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